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Friday, September 7 • 5:30pm - 7:00pm
What Are We Thinking?

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Presenter Richard Baker, CEO of Premium Knowledge and author of the soon to be published Bourdieu's Demon, shows how this new information age has affected buying patterns the upper middle class,
something he calls "enlightened" expenditure of discretionary income. His presentation will combine lecture and workshop to help the audience understand how income and social status affect buying patterns and how to use these when preparing marketing and sales campaigns.

Light refreshments will be served. Seating is limited.

Sponsored by AGTA and  Kimberly Collins Colored Gems

avatar for Richard Baker

Richard Baker

CEO, Premium Knowledge
Founder of Premium Knowledge Group and author of many articles on LifeStyle Marketing. Richard was formerly a Senior Partner at J.D. Power & Associates. Prior to that he founded and lead Baker & Company, | a management consulting firm which he sold to J.D. Power in 1999.

Friday September 7, 2012 5:30pm - 7:00pm
Austin 1 and 2

Attendees (3)